Paid Advertising: The Secret to Selling Your Home for Top Dollar
When it comes to selling your home, who you work with matters. And when you team up with CENTURY 21 Frontier to list your Pittsburgh-area home, we'll go the extra mile to ensure you maximize your equity and move on your desired timeline. We pride ourselves on our unmatched digital marketing prowess, and we make sure all of our listings get the exposure they deserve through online paid advertising.
Want to learn a little more about paid ads and the home-selling process? Let's take a closer look at the different types of advertisements we use at CENTURY 21 Frontier!More Seller Resources
Types of Paid Advertising
Featured Listing Search Ads
We run Google search ads for all of our featured residential listings. These search ads show when a user conducts a related Google search. For example, if someone types in your address into Google, our goal is to show your listing as one of the top results. As you probably know from firsthand experience, people typically click on one of the first results on the first page of the Google Search results, which is why having exposure at the top of the page is crucial to driving more traffic to your property's detail page.
Featured Listing Display Ads
We also run Google display ads for all of our residential listings, which are made up of images, logos, and text. We have set up these ads to show to people who fall into specific categories based on their search history, such as "Purchasing a Home Soon" or "Moving Soon." These ads also show to people that have previously been on our site. Because these display ads pop up on sites as people browse the web, it is a great way to constantly remind people about your property.
Take Your Home Sale to the Next Level
Selling a home in the Greater Pittsburgh area? CENTURY 21 Frontier can help! We have dozens of agents across Pennsylvania who are well-versed in all things real estate, and we'd be happy to help you navigate every part of the selling process. If you want to learn more about our intuitive marketing strategies, feel free to give us a call—we're here to help!